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The Web Design Process Start To Finish

webdesign-process

I’ve always found it interesting reading the design process of others (David Airey,Contrast, Brian Hoff). It’s good to have an insight into others work, to see if I can learn anything from their process but also for curiosity. So I’ve put together a break down of my design process, using …

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The Google Tool That Helps You Make Better HR Decisions

Google

Data has the power to strengthen everything businesses do, from the new products they launch to the marketing campaigns they use to promote those products. Gathering information and putting that information to use has become big business, creating jobs and cloud solutions. When a business is more informed before making …

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How to Turn Those Seasonal One-Time Shoppers into Lifelong Customers

seasonalshoppersfeature

Seasonal and Black Friday shoppers are unique in that many of them will buy your products without knowing anything about your brand. This means they might forget about your business entirely if you don’t make an effort to keep them interested. Turning Black Friday shoppers into repeat customers can have …

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101 Simple Tips To Increase Website Traffic

web-traffic

Most online businesses dream of having a highly popular blog. It’s good for your brand and ultimately serves to drive wave after wave of potential customers your way. However, dreaming about it won’t get you there — taking action is the key. Contrary to seemingly popular belief, there is no …

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4 Tips on How to Launch a Startup Without Breaking the Bank

Startup Stock Photos

Everything starts with a great idea, and while you may be excited about a genius concept you’ve come up with, there’s more to starting a business than just the first light bulb. However, the idea is indeed what’s most important as a foundation. Everything else requires some good financial decision …

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Bucking The Trend: 6 businesses That Did It Differently

business-office-furniture-62

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About …

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Color in Web Design: Color Symbolism

colors

Color is an important element web designers need to think about when creating the look of a website. Different colors have different meanings – cultural, instinctual, universal, and more – and can stimulate different people in different ways. Visitors might not notice the impact that using the right colors can …

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Why Colour Matters When You Are Designing Your Website And Logo

Marketing-Colors

If you’re in the process of starting a new business, or rebranding an existing one, the colours you are going to use on your website and logo should be one of the biggest questions you ask yourself. The infographic below from One Lily looks at how colours work together by …

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How Your Company Colours Affect The Performance Of Your Website

Marketing-Colors

Colour can play a major role in influencing a persons decision making process. It’s important that you evoke the appropriate reactions from your website visitors in order for them to feel like they want to become a customer. The infographic below from TechKing shows you how different colours are perceived and …

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5 Things To Consider When Designing A Great Company Logo

Logo-Design

Mention the names, Coca-Cola, Nike, Starbucks or McDonalds and instantly the logos representing those iconic global brands will be thrust into your mind, complete with your own personal associations and emotions around the products they sell. Such is the power of a small snappy image or piece of text that, …

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How To Identify Your Company Culture And Cultivate It

Company-Culture

If you were asked to summarise your company’s culture, how would you define it? Are you aware of your company ‘culture’? Whether you know it or not, your organisation’s culture plays a key part in all aspects of your business, from recruitment right through to sales. So how do you …

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Why every member of your team should be a UX expert

team

Building a culture of User Experience (UX) awareness requires education and leadership. You’ll need some buy-in from employees across the different teams to get them to believe that they should care about UX, even if it’s not part of their core job description. UX is by nature multidisciplinary. It requires …

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